Digital Design

WEBSITE DESIGN – PHOTOGRAPHY – GRAPHICS

Your one-stop shop for website design, print, vector graphics, logos, headshots, product photography and video production

Branding

Branding

At MacKenzie Arts and Design, we understand that your brand is more than just a logo. From website design to printed materials and even physical store graphics, we’ll work with you to create a cohesive visual identity that sets you apart from the competition.

Website SEO

SEO

We know that having a website is just the first step. That’s why we use the latest tools and techniques to help boost and track organic searches to your site. By optimizing your content for search engines, we can help you reach more customers and get better results from your online presence.  

Web Design and Development

Development

We don’t just focus on the aesthetics of your website. We work closely with you to understand your business needs and develop custom solutions.  We’ll tailor your website to suit your unique business requirements.

Web Design

Our website designs feature WordPress a top quality content management system. We use modern fluid design concepts. Your new website will look great on all devices from large screens to smaller smart phones.

Branding

MacKenzie Design is a small shop. For over a decade, John MacKenzie has been helping clients develop successful branding strategies. Clients love the one-on-one personalized attention. We don’t claim to be “fancy” or “trendy”. We help you look like YOU so that you’re well represented. 

Search Engine Optimization

We use modern software to test and develop each page. Our strategies will help your site get good on-page  SEO ratings. We can provide you with monthly reports and updates as well.

Graphics and Printing

Do you need a brochures, a sign, or an entire trade-show booth? We can get help make that happen. We have in-house expertise in both digital graphics and print. We have on-going relationships with several printshops.

h
Content Strategy

We will not write the content of your website but we will make suggestions and we can obtain a technical writer for you. We can also source images and provide photography if needed.

Photography

With over 40 years photography experience, John MacKenzie has all the right gear to bring you excellent photography, including two professional digital cameras, a wide range of lenses and lighting equipment. Our rates are very affordable.

A few examples

See the portfolio for more

Let’s Work Together

I use the term digital design to reflect a broad range of digital media from front-end web development to video and photography. Contact me if you need help on your next digital project;  Web presence, digital files, illustrations, photographs, patterns, audio and/or video. I’m also available as a tutor for HTML, CSS, WordPress, Photoshop, and Illustrator.

–John 

Why Investing in Professional Photography is Worth It

As a business owner, investing in professional photography might not be the first thing that comes to mind. Many people think that they can save...

What is PPC and how does that differ from SEO?

PPC VS. SEO PPC (Pay-per-click) ads and SEO (Search Engine Optimization) are two different strategies for increasing your website's visibility in...

How big should my image be?

When it comes to publishing images on the web, size matters. Choosing the right size for your images can have a significant impact on how fast your...

What is SEO and do I need it?

Your Guide To Getting More Traffic From Google Search Engine Optimization  is a great way to improve your website and boost your business. By...

Haunted by The Past

At a time when many people are looking to find or change jobs, I am reflecting back on my past employment.  I’m struck by how many vocations of my past no longer exist. Even so the memory of the people, places, and the work feels like yesterday.

Drop Shipping

I've been getting a lot of questions about drop shipping lately. Advantage: You Don't Stock Products and you don't have to deal with shipping. Drop...

Fluid Design or Liquid Layout – Before and After

Responsive Design As I've said in a prior post, contemporary websites should be responsive on all devices. That means that the mobile user should...

Why should I hire a designer?

I recently had a prospect ask me why he should hire a designer when he can build a website himself. Comparing DIY websites such as WIX, Squarespace or Weebley to hiring MacKenzie Arts and Design, is similar to hiring an on-line legal consultant like Law Depot or Rocket Lawyer instead of hiring an actual lawyer.

About SEO – Search Engine Optimization

The Real Key to SEO Success: Creating Excellent Content What is SEO? In short, SEO is the process of optimizing your website for search engine...

WordPress.com VS. WordPress.org Revisited

Back in January I wrote a piece on WordPress.com VS. WordPress.org. Peggy Morgan sent me this excellent infographic that illustrates the differences between websites built with WordPress.com and the software that is WordPress at WordPress.org.